THE NEW SEISMIC HOTEL IN NAPLES IS AN EXAMPLE OF RESPONSIBLE DESIGN!

An ongoing dynamic seismic hotel designed by Margot Krasojevic architects is located in Naples, Italy. The hotel is intended to reduce the risk of tragedy during earthquakes. Earthquakes have been occurring in Italy for a very long time, and in recent years, they have become increasingly regular. this one-storey hotel for gao investment in the western province near naples is being developed to confine and decrease the building’s destruction and fatality, when disaster hits; its programmatic criteria involve the impacts of earthquakes, tremors and dislocations in the nearby surroundings. There are three distinct components that make up the hotel’s layout, and when the hotel’s seismometers detect tremors, these components shift apart from one another. Engineers have worked using maeviz, deepsoil, which explores the ground tremor with soil layers within the design context. Additionally, using mes software, the design is dissolved using simulations in order to get an understanding of the consequences that dislocations have on the landscape. When earthquakes occur, lightweight materials are flexible, which reduces the amount of damage accomplished by lowering velocity. The building elements are therefore constructed from lightweight aluminum frames, annealed laminate glass panels, and post-consumer recycled plastic panels. These materials are both strong and malleable, which makes it simple to move away from the element that is adjacent to them and slide along the length of the seismic parallelogram frame that they rest on. The constructed panels fold together with the frame as it rotates or slides in response to the earthquake after the building has been evacuated. A number of parallelogram frames that serve as seismic dampers are the foundation around which the whole concept is built. This grid of seismic isolation rubber bearings are partially exposed foundations that bend and dislocate in order to ride out the earthquakes. Additionally, the lightweight materials constrain and limit velocity while simultaneously lowering kinetic energy. In order to provide escape routes via the design, the interior platforms are directly coupled to seismic dampers. These dampers tremble, but their displacement is kept to a minimal. Isolators, which consist of a stack of lead and rubber plates, provide higher deflection. The flexible joints absorb the external energy that is caused by an earthquake and dampen it, so lowering the amount of dislocation and damage that occurs to the aluminum frame and clad surfaces. When the first recording of a seismic movement is made, the scheme is a shock absorber that attaches itself to the terrain. The dampers lock down into the landscape, and that is when the scheme is implemented. According to the Richter scale, any scenario that is greater than five is considered to be potentially lethal, and the structure reacts accordingly. As a result of the architecture dislocating and breaking apart, the consequences of the devastation are lessened. Water tray reverberations are one of the early warning signals of an impending earthquake. The trays that are positioned throughout the design serve as both a landscape feature and a seismic detection element. Additionally, bird flight and the hotel aviary are indicators of an impending earthquake. This grid of receivers, in conjunction with seismology readings and GPS receivers that are attached to the foundations of the seismic damper, detects an approaching earthquake. This occurs when an unnatural displacement in the landscape takes place over a larger area, or in this particular instance, the grounds of the hotel itself. As a consequence of this, the building is choreographed by the earthquake, which allows it to react to the movement and reduce the effect of the kinetic energy. Construction on the building is scheduled to be finished in 2018. Margot Krasojevic’s design studios in London and Beijing are well-known for their academic, theoretical, and practical design approach. Their primary focus is on re-evaluating existing building typologies in light of environmental, social, and technological change. Additionally, they raise questions regarding the appropriation of the built environment and the ever-changing role of architecture. The new construct seismic loading inhabitable buildings series is an ongoing project, research/prototype, and technical document project now under progress. The material used for the seismic foundation frame is recycled plastic cladding panels manufactured by klp®. format: 120 centimeters by 60 centimeters earthquake dampers; vibraabsorbers manufactured by AMCO Mecanocaucho; thickness: 20 millimeters Fixing system: stainless steel in conjunction with galvanized steel and steel that has been coated the third time Visit indiaartndesign.com to see the graphics of the project that is currently being worked on.

THE MOBILE HOUSE IS AN EXAMPLE OF ARCHITECTURAL EXPERIMENTATION

Photography by Hannah Wu; courtesy of the People’s Architecture Office; compiled by Teresa Simon; courtesy of the architects Would it be possible for you to buy a mobile home and be able to build on to it whenever you choose, without having to pay a significant amount of money on the accompanying mandates? The people’s architectural firm in Shenzhen creates a modular house in order to successfully meet this specific need. In China, where land is solely owned by the government and the development of private dwellings is restricted to the very affluent, the people’s architectural office has devised a solution that they have dubbed the “plug-in tower.” In order to commemorate the first-ever design event hosted by vanke, which investigates a pressing architectural theme each year, the architects were invited by a real estate developer to tackle the “future of housing” through an experimental built work. In doing so, they addressed the troubling problem of the insecurity of private home ownership in the country. The plugin tower is a concept that is mostly dependent on pre-fabrication, modularity, and mobility. It is categorized as a temporary construction and is put at the headquarters of Vanke, which is located in Shenzhen. Therefore, it essentially eliminates the need for an underground foundation, which allows it to avoid the stringent planning permission that is required for permanent buildings and simplify the standards that must be met in order to construct a private residence. It eliminates the possibility of losing one’s property, which means that occupants are able to pack up their dwellings and take them with them in the event that they are ever required to transfer. As a result, it reduces the amount of money that is required to construct a permanent residence. to add insult to injury, the prefab system is built to accommodate many stories and is capable of unlimited expansion. Comprised of a steel space frame and a kit of elements that can be built in an infinite number of different configurations, the plugin tower was inspired by the metabolist movement. There are vacant bays inside the frame that are filled with living units. These bays may be adjusted and unplugged whenever it happens to be required. The units are manufactured using Pao’s patented plugin panel system, which consists of modules that combine insulation, wiring, plumbing, interior and external finishes into a single molded component. Integrated locks are used to secure the panels, and the panels themselves are meant to be simple enough for a couple of inexperienced individuals to install using just a hex wrench. Plugin panels, in contrast to shipping containers, make it possible to expand living areas without the need of heavy equipment and do not limit their plans to the form of a box. In this way, the homeowner is given the opportunity to experiment with shape and provide satisfaction to his inventive endeavors. It is recommended that the experimental constructed form that was finished in September 2016 be used as a flexible design alternative that is able to quickly adjust to changing situations and changing requirements. Explore the images of this forward-thinking idea that can be found on indiaartndesign.com.

THE MATERIAL TALES BEING TOLD BY SUMESH MENON!

Ar. Sumesh Menon creates yet another unique hospitality “wow” by combining his love for materials with a flare that is harmonious with his enthusiasm. An architect named Sumesh Menon, who works for his own company, has an insatiable thirst for using various materials. His staff is always looking for novel material behavior, surface treatments, and newcomers to the market; they are also doing research and working on a wide variety of mock-ups. One of the primary reasons for this is that none of his projects, whether they are commercial or otherwise, have any resemblance to a trademark style. Or, should we say that – a harmonious combination of unexpected elements – characterizes his hallmark style? In his most recent hospitality endeavor, Mr. Baozi in the suburbs of Mumbai, Sumessh goes earthy with his personal favorite, natural materials. He also establishes the tone of the Asian gastropub by making extensive use of richly patterned exposed laterite facade, rustic cement-finish walls, exposed HVAC ducting, staggered limestone flooring, pinewood furniture, copper and mild steel wire mesh, and biophillic design elements and fittings in order to create a “raw earthy meets funky asian” atmosphere. An eight-seater in a tapering rotund, rope-hoisted semi-private arrangement grabs eyeballs. Guests are treated to cozy outdoor pergolas or high table settings, or they can even move indoors to tables for two’s and four’s. The seating is divided into formal and informal seating, and guests are treated to both. Right from the striking custom wooden door that is set within a multi-arched doorway to the imposing artwork that is influenced by Asian culture and scales an entire long wall; and the ethereal sculptural light fittings to the handmade tile-inlaid rubber-wood tables, the entire space is a splendid synthesis of patterns and textures that dominate the space while nonetheless appearing to be understated. The careful attention to detail is deftly applied to each and every nook and cranny without making the experience overpowering. Paintings that are bigger than life, Chinese inscriptions, and even frp masks are just some of the captivating works of art that have been donated to the revitalization of the walls by skilled artists. As is the case with all of his projects, there are a few distinctive characteristics that stand out: the peripheral wall is made of goa bricks laterite that have been sliced in a pattern; the cement blocks are lightweight and have red silicon joint spill-overs; and of course, there is an eight-seater! The architectural elements, particularly the very low hung beams that created narrow openings to the existing space, making it very plain and boxy, have now been replaced with new ms structural supports and carved into large, elegantly arched openings. This is in addition to the fact that the ambient interior has been carefully chiselled to create a warm vibe. One cannot help but be impressed by the fake leather booth seating, the antique mirror background, or even the croc finish custom stone bar countertop, not to mention the quirky calligraphic restroom signs! The unique lighting that sublimates the ‘wow’ element is sure to leave a lasting impression. Even though there is a lot of jazz playing, Mr. Baozi has a really relaxing atmosphere. Please visit indiaartndesign.com in order to see the graphics of this Asian gastropub.

POETRY IN SHADES OF BLACK

An envelope made entirely of black is used in a design that investigates the unexpected in the retail sector. In this design, the material, the lighting, the details, and the experience all become ambulatory. Conviction is a new idiom that stands in for many others. Shanwei Weng and Jiadie Yuan, both designers, are together working toward the goal of replacing inertial thinking with innovative alternatives. They were awarded the most sought global interior of the year 2016 at the inside festival, and they have received a great deal of praise for their unconventional approach to the design of the Heike fashion brand concept store in Hangzhou Shi, China. Situated on the second level of a furniture shop, the heike concept store, which is accessed by a centrally positioned small staircase, is conceptualised as a dark and obtrusive volume that functions as a retail outlet as well as a gallery for exhibits and events By interpreting the stairs approach to heike as a simultaneously disguised and improved sculptural black block, the designers figuratively put “words on a blank page.” They do this by often referring to design in relation to the fifth estate. The route from the ground to the first floor is included into this huge slanted wedge, which is known as the “black cant.” It separates because it connects and includes the passageway. In addition, it can accommodate the stock areas and the fitting room inside its boundaries. This wedge, which is responsible for establishing the mood of the interior architecture, is accompanied with geometric forms that are cutting and adjunct geometric shapes, simple furniture, and a wide variety of materials including concrete, steel, aluminum, and mirrors all throughout the space. Eloquent indicators of workmanship are shown via the use of a variety of textures, which contrast matte and shining surfaces. All of these surfaces are in shades of gray and black, and they are all distinct. The raw concrete construction, which contrasts with the polished flooring; the steel window structures and hangers; the highly black marble dust finish; and the polished metals are some further instances. The purpose of this conceptual poem is to provide an original example of interior design for an independent fashion business. It is a spatial experiment. It is said that “it throws into question the traditional concept of a fashion retail shop,” as written on the inside. Please visit indiaartndesign.com in order to see the photographs of the shop.

AN IMPROVEMENT ON THE NEUTRAL COLOR SCHEME

A home is luxury, and a home is luxurious! Sm Studio weaves an inventive vocabulary of neutral colors to inject personality, depth, and character into a beautiful house in the outskirts of Mumbai. A home is opulent! So, how exactly does one go about making a one-of-a-kind lavish statement in the midst of a plethora of elaborate luxury residences?! The SM Studio seems to believe that it is easy! In order to define a sprawling four-bedroom, two-terrace, four-and-a-half bathroom plush home with a breathtaking view of the Mumbai skyline, principal architects Suresh Mistry and Meghana Shetty adhere to the tried-and-true neutral palette. However, what differentiates them from other architects is the way in which they approach neutrality as the primary focus of the project! A variety of shades of umber come to life in the spaces, ranging from light colors to deep-toned tints, and they suffuse the items that come in their path with washes of color that merge, flirt, and at times stand on their own to make a clear statement. Different tones of gray seem to be falling into place, possessing a deceptive simplicity in their application while vividly emphasizing. And does the color black become the line of demarcation? White does, which is a bit of a relief. It is mostly white, and it makes its way in, so validating the schema and increasing the plush factor at the same time. Although it is a smart house, it is urbane and has a higher style quotient; nonetheless, it is also homey, engaging, and full of warmth. Ingeniously split by walls that slide to show expansions and may be closed off at whim to protect intimacy, areas flow together without interruption with a continuous flow of space. As the entry lobby connects to all of the different aspects of the house, the interior spaces are opened up to the elements via the use of two terrace spaces that surround the living and dining rooms. The atmosphere is enhanced by the presence of full-length mirrors and french windows. A single marble is utilized throughout the whole of the house, ensuring that the material is consistent throughout. Additionally, an oomph factor is created by carefully selecting and positioning art and antiques around the residence. Materials are painstakingly crafted, including a wallpaper with a silky texture, mahogany that contrasts with crème, mirror chips with fine detailing, metallic tiles, faux leather, fired clay, ebony veneer, silver foiling, ceramics, glass, and so on, all of which are used to create a ceiling that is regal at 12 feet. The residence seems to be punctured with current character, but discreetly imbued with a now-there-now-gone timelessness. This is because natural light has been optimized, and artificial light has been limited to the role of setting the evening atmosphere. On the website indiaartndesign.com, you can see the graphics of this stunning residence.

A GYM THAT FLOATS!

The design and innovation office of Carlo Ratti Associates has revealed their most recent concept for a floating gym that is powered by human energy derived from onboard workout sessions. The new gym-boat, which is called the Paris Navigation Gym, will soon be available to the people of Paris, and it will provide them with a one-of-a-kind fitness experience. The new gym design is based on bateaux mouches, which are traditional ferry boats that have been a part of a popular cultural practice in Paris since the early 20th century. These boats have provided city dwellers and tourists alike with the opportunity to experience the landmarks of the charming city at a leisurely pace. The design was developed in collaboration with technogym, a manufacturer of fitness equipment, and terreform one (open network ecology), a non-profit architecture group that promotes smart design in cities. The shape of these iconic boats served as the basis for the design of the gym-boat, which successfully combines the conventional with the cutting-edge characteristics. The liner, which is twenty meters in length, will have the ability to accommodate forty-five individuals who are participating in its cutting-edge artis machines, which are a variety of sporting equipment that harnesses human energy and channels it to move the boat towards its destination. The gym boat is an innovative effort to provide sustainable solutions for the diminishing ecosystems that are seen in current metropolitan contexts. It is outfitted with artis cycles and cross trainers from one manufacturer to another. It is anticipated that it will be operational throughout the whole year and will be fitted with a glass covering that can be retracted in order to accommodate adverse weather conditions. In addition, solar cells will be installed on the roof in order to augment human energy. Quantifying the amount of energy that is produced by the passengers will be accomplished through the installation of augmented reality screens, which will simultaneously relay the environmental conditions of the river. These conditions will be monitored with the assistance of real-time sensors that are incorporated into the design of the ferry. Before beginning its voyage to honor human power, the project intends to be put into action in a period of time that is shorter than eighteen months, which includes the design, building, and testing phases. Furthermore, it is intended to serve as a monument to the city’s defining notion of strolling, and it has the potential to bolster the reputation of Paris as one of the most forward-thinking cities in the domain of fitness and wellness. Examine the pictures that may be seen on indiaartndesign.com.

SELLING STORIES, NOT PHYSICAL ITEM SALES!

This fusion space in Ruzafa, Valencia, displays lifestyle items in a situation where a basically 1980s theme mixes current appeals. The whole room is heavily impacted by color. .. a creative consulting business that has won several awards, masquespacio, located in Valencia, is well-known for its branding and interior design projects that are accomplished via a distinctive approach that results in original solutions. During the process of creating the new store interiors for gnomo, which is the home of a number of lifestyle companies, it was essential for the designers to include a joyful and lighthearted atmosphere without causing any disruptions to the visual order. As a result, the team masquespacio impresses with a crystal clear awareness of colors throughout their work, living up to their reputation for producing experiences that are one of a kind. At first sight, it is simple to comprehend that the selection of colors, the placement of those colors, and the quantity of colors used at Gnomo are not at all random. The entrance shutters are a straightforward combination of monochromatic and pastel colors, which are colors that are typically seen in a variety of designs all over the world. However, the psychological impact of this particular combination contributes to the fact that it encourages customers to come inside, where they are greeted with a great deal more surprises! The use of bright white lighting and potted plants that dot the horizontal as well as the vertical planes helps to bring the sleek lines and angles to life. re-configurable, easy-to-move, minimalistic furniture and custom-made wire mesh racks contain more than enough product for gnomo and its partner companies. Additionally, customized lighting matches the whole tableau, giving the impression that it is fun and youthful. Only a vibrant blue and an eye-pleasing turquoise staircase serve as a break in the continuity of the walls, which are joined together by a smooth granite floor. The designers create a dynamic atmosphere by playing it cool with this specific color palette. This atmosphere not only has the ability to attract the customers, but it also manages to keep them interested! Putting in effort to create an experience and establishing a connection between visual merchandising and the emotional reaction that is inherent in retail design, the place that is generated from this effort is certain to revolutionize the shopping experience. As with masquespacio’s other characteristic designs, the goal of selling tales rather than items is obvious throughout gnomo. This purpose is to appeal to lifestyles that desire uniqueness and beautiful things, and it is visible across the whole collection. Look at the pictures of gnomo that are available on indiaartndesign.com.

THE ACT OF GETTING IDEAS

Ar. Aijaz Hakim is responsible for transforming a large, abandoned penthouse in New York City into a collaborative work place that encourages the development of ideas that intersect several disciplines. An uncared for and decaying 8,000 square foot loft in the warehouse area of famous New York City has been brilliantly transformed by the firm aha, which is headquartered in Pune and is led by senior architect Aijaz Hakim. The expansive space, which features a high ceiling and large metal windows, has been redesigned to create interesting pockets of interaction. Its purpose is to serve as a collaborative zone for the purpose of displaying products, holding financial meetings, and generating new ideas for potential alliances with investors and venture capitalists. In the otherwise open floor plan, a play of levels generates little passageways that not only succeed in isolating the pockets, but also succeed in captivating the visitor with a different identity for each pocket. Through the process of organizing a project that is located abroad and getting the necessary finishes, a design has been developed that capitalizes on the capabilities of the local contractor without sacrificing the vision of the architects. The crudely finished brick walls not only increase the visual element but also create a narrative thread that contrasts with the slate grey concrete enclosure. This is because there are no unusual architectural finishes or details present in the walls. Variable ceiling heights conceal services without disrupting the continuity of the concrete finish, which was selected in particular for its workability and ease of maintenance. Meanwhile, bursts of color in furniture create a welcome break in the neutral shell, defining formal and informal meeting platforms, lounge area, and audiovisual zone. Those days are long gone when you had to cope with being harassed by employees at really fancy hotels or offices while you were trying to close crucial sales. The client is able to present his multi-million dollar idea to interested investors without having to look over his shoulder in this private space, which is located in the hub for the eastern seaboard of the continental United States of America for the majority of financial, art, and commercial transactions. This space serves as the ideal location for this venture. Take a look at the pictures that are available on indiaartndesign.com of this stunning loft apartment.

CREATIVITY THAT IS INTEGRATED

hatem+d, a creative agency that works across several disciplines, recognizes the significance of a holistic design experience in their thorough conceptualization of Quebec’s first zazz boutique… For the purpose of influencing and eliciting the appropriate response from customers, hatem+d has gone to great lengths to reestablish their firm faith in the art of all-inclusive design. This is a comprehensive approach to design that involves incorporating a variety of design elements into a single design. When the design company was working with Zazz to develop their very first boutique in Quebec, Canada, they were particularly interested in creating a customer experience that would have trails that take customers through stations that displayed a variety of product assortments. It is the linearity of hair that serves as the foundation for the whole idea. This vectorial notion is strengthened with chain curtains that are built to customers’ specifications. These curtains separate various areas of merchandise, so producing a distinguishing characteristic. In addition, similar curtains are used on the mezzanine level in order to create a private space that is designated for hair and wig stylists. Every single component, from the furniture to the lighting and other one-of-a-kind signs for the store, is crafted by hand at the boutique. Each and every aspect is scrutinized, including the whiteness, the iridescence, the transparency, and the linearity for example. In order to draw attention to items and prominent design areas such as the front desk and the stairs, forms, colors, and textures are used. Ar. Chloé Barabé uses the height of the ceiling to clean up the space by introducing suspended and backlit furniture, displays that reach the ceiling, an unique ceiling finish, and multiple mirrors to emphasize the volume of the room. In addition to this creative lighting that enhances the idea of effervescence, the boutique gives off an impression of being beautiful and welcoming from the outside. By conceptualizing and creating the boutique in its whole, the boutique’s apparently feminine harmony is brought to life with a powerful identity, so re-establishing the architect’s expertise in the form of an all-encompassing design. Take a look at the pictures that are posted on IndiaArtnDesign.com of this store.

THREE VERY EFFECTIVE RESTAURANT MARKETING STRATEGIES “

In most cases, a marketing plan for a company that is not only innovative but also tried and proven plays a significant part in meeting the requirements of the market. The development of the strategy, on the other hand, calls for a person who is not only exceptionally creative but also pays meticulous attention to each and every aspect of the sector. Specifically, the strategy need to be designed in such a manner that it seems to be completely consistent with the company that is going to be advertised. As a side note, if you are in the industry of marketing a restaurant, we will essentially provide three primary marketing ideas for restaurants that might be of great assistance to you in advertising your establishment. Before beginning the process of designing the inside of a restaurant, it is necessary to first determine the precise marketing objectives that will be required. What is the most important thing that you are trying to accomplish with your efforts? Increasing monthly revenue by ten percent and recruiting at least fifteen additional clients on a consistent basis are two examples of the fundamental marketing objectives that are often associated with marketing. It is essential to establish a particular time period for the accomplishment of the objectives after you have identified and resolved the specific goals in their entirety. In the long term, money that is wasted on advertising does not end up being effective in any way. In order to provide a clear opportunity for reevaluating the marketing plan, it is necessary to demarcate a certain time period. Some of the most important marketing methods for restaurants are as follows: 1.) One of the most effective methods for marketing a restaurant is to focus on the consumers who are already regularly patronizing the establishment. The choice to spend the little amount of money on advertising in order to bring in new clients is a prudent one. You have the option of allocating the remaining funds to initiatives that will ensure your current clientele continue to feel happy and content. 2.) Keeping a record of your most devoted clients is yet another excellent and efficient marketing strategy for restaurants, which may help you maintain a steady stream of consumers. You may make your clients feel more at ease by simply committing their names, birthdays, anniversaries, and most favorite meals and beverages to memory and then reminding them at your end of the conversation. It is possible to employ an interactional marketing campaign for the parties that are designated as the guest of the month. In order to be the first person to arrive to the party for the guest of the month and at least 10 friends, you have the opportunity to draw a name from the customer receipts each month. Not only does this restaurant marketing technique show to be useful in attracting the most ideal consumer, but it will also, most likely, expose the restaurant to 10 more individuals. When clients celebrate special occasions, such as their birthdays, it is a good idea to send them a birthday postcard that includes a special offer. For example, a happy birthday is exceptional. One of the most effective ways to make the company’s current clientele feel valued and loyal to the company is to use this technique. If you choose to sell your restaurant in this highly competitive industry using a stereotypical approach, you will not get positive results and may end up breaking the bank. If you want to create a successful life, it is very necessary to think in a different way. Keeping the loyalty of your clients and ensuring that your restaurant remains in the notice of the general public are the indisputable keys to creating a successful company entity.

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