In October of 1730, Benjamin Franklin penned a little treatise that he titled “On Conversation.” It took me a few moments, but I finally got around to reading the document for myself, and I have to say that it’s a fairly difficult read. We are in luck since a philosopher by the name of Jonny Thomson dissected it so that we can process the information more effectively. He summed it up by saying that there are five major flaws that will make people dislike you, and they are as follows: 1. Excessive babbling and babbling Simply put, nobody appreciates a chatterbox who is unable or unwilling to learn how to keep their mouth shut. There are, however, a few notable exceptions to this rule. I personally know someone who can talk nonstop for hours, but I don’t hate listening to him chat since he’s so amusing to listen to when he does it. 2. Posing an excessive number of inquiries Another remark that is correct. It’s a good feeling when someone is interested enough in you to ask questions, particularly about yourself. However, it is possible to go too far, to the point where you feel as though you are being questioned. 3. The Art of Storytelling In this regard, Franklin was adamantly opposed to the practice of presenting stories that had been prepared in advance and to telling stories that went into excessive detail. Although I do think it’s a poor idea to tell stories that are too thorough, I don’t think it’s always a terrible idea to have stories thought out in advance. Constantly, people in business have stories that they have prepared in advance. They have a tale to tell about how their company got started, what events led up to them starting their company, why they started it, and other similar things. 4. Argumentation There is a passage in the paper that has the following quotation: Say whate’er you will, they’ll be sure to dispute you: and if you go about to provide arguments for your opinion, however just they be, or however modestly proposed, you throw them into anger and passion. Another one of your points where I will have to disagree with you. Depending on how well people are able to keep their emotions in check, you might be able to have productive debates with them. The vast majority of people in that world don’t appear to be very competent, particularly in the fields of politics and social justice. In addition, in my view, having a dispute is a great deal more interesting, and there is a possibility that it will be educational, than having a conversation with people who are always willing to agree with you. Last but not least, number 5, Raillery (Or bantering) Taking yet another significant excerpt from his text, I will say this: Raillery is a component of Conversation…it can either be really entertaining or extremely disobliging, depending on how it is managed, and as a result, we need to make sure that we utilize it with as much Caution as is humanly feasible. Natural infirmities, inescapable misfortunes, defects, or deformities of any type should never be the Subject of it, since doing so would not only be impertinent but also affronting and inhumane. Do not make fun of other people simply because they are old, because they are going through a difficult period, or because they have disabilities. And if you bring up the full text and go on past that snippet, you’ll notice that he wrote something that pretty much foreshadowed the culture of canceling that exists today. Indeed, there are some interesting things. Keep these things in mind since they are valuable lessons that can assist you in being a more successful businessperson and marketer. And if you want to learn how to be a better marketer, specifically in email, you can learn how to do so by reading my book, How to Become an Email Titan. The link to the sample chapters can be found in the following. https://EllisenWang.com/email-titan-sample Concerning the author: Ellisen Wang is a writer who specializes in email and is the author of the book “How to Become an Email Titan.” By opting in at EllisenWang.com, you get the opportunity to read sample chapters from the book, learn how to write email copy that your subscribers will never get enough of, and will make them want to buy from you, all of which will increase the likelihood that they will purchase from you. You will also receive daily copywriting, email marketing, and business suggestions when you opt in to receive them. These recommendations will be sent directly to your email inbox. In the event that you do not wish to opt in, you may instead peruse the blog and listen to the audios in order to obtain additional marketing information and instruction.

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