Photographs taken by Hemant Suthar; used with permission from Bis Publishers A picture is worth a thousand words, as the saying goes. Hemant Suthar, a design thinker and activist, evaluates the book “visual thinking” by Willemien Brand, an industrial designer. ⌠When I was a small child and I asked my dad for anything, whether it was a pencil or a bike, he would always ask me to sketch it before he would give it to me. After some time, I met professor mp ranjan at the National Institute of Design. He encouraged us to sketch our ideas so that we could better organize our thoughts, as well as develop our capacity to think and communicate. In the end, we came to the conclusion that if your ideas cannot be sketched, then they cannot be implemented. Visual thinking is an important ability for anybody who comes up with new ideas, communicates those ideas to others, and works with other people to realize those ideas. This is another point that the book “visual thinking” makes clear to its readers. In order to put what it teaches into practice, the book simplifies the whole process, from skilling to templating to actualizing, into a series of straightforward stages. In addition to that, it works to alleviate any anxiety you may have about drawing and teaches you the fundamentals of drawing along with certain rules. The “draw!” section “draws out” the fundamental ideas and procedures involved in the process of drawing. The concepts of best practices, models, and templates are all laid out at the beginning of the book, and they serve as the basis for all that follows. This book will be of great assistance to you in building your own personal style via the use of a variety of materials, colors, and types of typography. Additionally, it instructs you on how to effectively communicate thoughts and ideas by using metaphors. The area on visual storytelling has a wealth of novel concepts. The last major portion, which focuses on “visual thinking in a commercial situation,” is the one that I believe will be of the greatest assistance to readers. It offers an excellent structure for methodically progressing through the stages of research, ideation, and design while working on a project. this is a wonderful manual for visual thinking. This is a book that I would suggest to anybody, designer or not, who wants to improve their sketching abilities for brainstorming or who wants to improve their client presentation tactics utilizing sketches and drawings. publisher: bis publishers author: willemien brand format: paperback dimensions: 25 x 21 cm pages: 144 price: âŹ19.90 the critic, hemant suthar is a visual communications designer & a design advocate! he is the co-founder of fractal ink design company, mumbai, focusing in digital experience design & strategy. he may be reached at hsuthar@fractalink.com see the graphic representations from the book on indiaartndesign.com
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