A collection of cryptic tales from the world of internet marketing #19 7 methods to cultivate a strong affinity among customers I had been seeking for a new location to reside for a number of years at the time. One day, I thought it would be a good idea to invite my mother and my girlfriend to join me and my real estate agent, Rod Poole, as we went to look at the many alternatives available. On that time period, the agent would often schedule a number of locations to see during a single afternoon trip. However, it appears that this practice has entirely shifted. The first location that we looked at seemed like a good choice to take into consideration. On the other hand, since we are not the kind of people to make hasty choices, we proceeded to visit three or four additional locations. As soon as we had done looking at all of the possibilities that were on his list, I spoke with Rod about the possibility of going back to the beginning. We left after he made the necessary preparations over the phone, and then we continued on our way. We were all filled with astonishment as we pulled into the driveway, and our mouths fell to the ground. On the front yard, there was a family of deer hanging around and grazing!!! I cannot believe it! Neither of us could believe it. Naturally, it was all that was required for me to come to a conclusion and determine that I had chosen the ideal new residence for me. After that, I started to have doubts. Oh my goodness, how did this come to pass? Who exactly did Rod call, anyway? We all had a good time accusing him of arranging for the “deal solidifier” family of deer to be properly setup in order to make sure that I would fall in love with the location. Also, this was before there was such a thing as house staging! The entire encounter became more than memorable as a result of it. so much so that throughout the course of the years, anytime a member of my family or a friend need the services of a real estate agent, I would always recommend Rod as the one and only alternative available to them. In addition, whenever he and I have gotten together over the years, we never fail to bring up the family of deer that honored us with their presence at the most opportune moment. We also had a giggle at my expense, recalling the time when I looked out the patio doors and thought I saw another deer sitting on a perch in the backyard by mistakenly supposing it was a cat. Rod spoke the words “uhm…” “Susan, that you see is a cat.” d’oh! The types of events that leave a lasting impression on us are the ones that last for a very long time. It is not something that we forget how it made us feel or who was accountable for it. While it is true that Rod did not mysteriously conjure up those deer, it is also true that he was the one who formed those sentiments. In point of fact, as I enthusiastically recall and write about that period of time, I recall that I first became acquainted with Rod via his wife, Angela Glazema. My previous employer, an answering service, introduced me to her, and she is also a real estate agent. I got to know her via that service. As time went on, we grew acquainted with one another, and she eventually became one of my Mary Kay customers! At some point in time, I recall expressing to her that my daughter’s birthday was approaching in the near future. You are aware of what she did, right? On Melissa’s birthday, she made arrangements to have a bouquet of balloons sent to our door, and I am still in awe of the incredible generosity that she shown. The expression that Melissa had on her face was priceless. With each passing day, my affection and regard for Angela grew. Because of the way that my friend Melissa and I were affected by that gesture, it is an event that I will never forget. The only reason Angela was not in the vehicle with me while we were searching for a new house was because she was going through the process of becoming a new mother herself. At that time, she decided to entrust me to the competent hands of her husband. The reason I am sharing this tale is because I often see and read inquiries on social media that are very similar to this one: “How can I develop strong client loyalty?” Simply said, the answer is yes. Give them the impression that they are unique. Here are seven ideas that you may want to take into consideration: 1. do something that exceeds the expectations of the customer 2. anticipate their requirements by getting to know them on a deeper level, so that they may have the impression that you genuinely “understand” them. 3. Send a present to your VIP clients to let them know how much you appreciate them. 4. Send them a heartfelt greeting card on important occasions such as their birthday or anniversary 5. Through a loyalty program, provide an incentive for people to suggest others. 6. Offer outstanding customer service and make it simple for them to collaborate with you. 7. Earn their trust by being dependable and demonstrating that the additional effort will result in a multitude of benefits. Irrespective of the fact that it will assist in the establishment of a long-term connection with a customer, who will subsequently be delighted to send recommendations your way. By doing a good deed for another person, you will not only feel amazing, but you will also feel great. Now, regardless of whether Rod intentionally brought that family of deer into existence or not (who is with me on this? ), it was only the beginning of a wonderful friendship, as he assisted me in the process of purchasing a house when I was a newly single mother. The connection is one that I will never forget, and I will be glad for the rest of my life that he and Angela were in my life and continue to be in my life. Do you have any ideas on how you may give your customers with experiences that are comparable to your own, which would improve your relationship with them? Leave right now. implement! to ensure the success of your business,? a. frieden, Susan
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