gurgaon, India, June 2016 The following are some of the key topics that are discussed in the report: the current economic scenario in Indonesia; overall market value and volume data with growth analysis for 2010-2020; value and growth analysis for breath fresheners (non-confectionery), dental floss, denture care, mouthwash, toothbrushes & replacement heads, and toothpaste; leading players’ market share of brands from 2012-2015; consumption breakdown for packaging materials and containers in each category, expressed as a percentage share of the total number of units sold. ken research has recently announced their latest publication, which is titled “consumer and market insights: oral hygiene in indonesia.” This publication aims to provide an in-depth analysis of the oral hygiene and dental care market in indonesia. In addition to this, it provides a profound understanding of the most recent consumer trends as well as the key macroeconomic factors driving demand for indonesian oral and dental care products. In addition to this, it provides in-depth insights into the industry, such as information on significant market players and important forces that are driving innovation in the market. By analyzing the most current developments in the market, the research will also attempt to provide a complete outlook for the future of the oral hygiene business in Indonesia. Indonesia’s current economic climate and outlook When looking at the southeast region of the Asian continent, Indonesia is the country with the most developed emerging market economy out of all the nations in that region. The purchasing power parity (ppp) measure of the indonesian gross domestic product hit a new all-time high in the year 2015. In 2015, the annual growth rate of the Indonesian economy was measured at an average of 4.9 percent. The rate of population growth in Indonesia is comparable to that seen in other countries with emerging economies. Consumption spending in Indonesia is skyrocketing as a direct result of the country’s increasing GDP as well as its rapidly expanding population. As a result, the most important parts of the economy are seeing unprecedented levels of expansion and development. The demand for gum and other dental care goods in the late 1990s was restricted to toothpastes and toothbrushes, according to both history and current market patterns. In addition, products that were made locally and had simple packaging did very well in the oral hygiene market of Indonesia. But beginning in the year 2000, both market and consumer trends began to shift dramatically. As the gross domestic product (GDP) increased, customers began seeking more complex and upscale items that satisfy the multifunctional needs of consumers. In addition, the entry of international brands into rivalry with local brands led to an increase in the level of intensity of the competition. People found themselves more busy and distracted as a result of an increase in the GDP, and they began searching for dental and oral health goods of exceptional quality. In addition, there were a significant amount of oral and dental issues that were recorded in Indonesia, which skyrocketed the need for oral hygiene products. It was during this time period that rapid innovation in the dental care sector was seen. The Indonesian market was quickly flooded with items that were designed to whiten teeth, provide dental care, treat sensitivity, care for gums, battle bacteria and cavities, and so on. Numerous fancy and cutting-edge products, such as electronic toothbrushes, sparkling toothpastes, fancy mouthwash, chewing gum to combat cavities, cutting-edge flavors of toothpastes, mouth fresheners, dental floss, and tongue cleaners, were introduced to the market and quickly became popular among customers. In the past, the market was limited to mainly neighborhood general shops, but these days, hypermarkets and supermarkets are the most important distribution channels for oral hygiene product distribution in Indonesia. A deeper penetration of the market was beneficial to the growth of the industry. In addition, the packing of items in the past was not nearly as complicated. But these days, flamboyant, bright, and glamorous packaging is employed in an effort to get more customers to purchase the goods. In the market for oral hygiene products in Indonesia, flexible packaging was the material that held 67.5 percent of the market share in 2015. This makes flexible packaging the most prevalent kind of packaging material used to this day. At this time, advertising for such items is far more combative and hostile than it ever been in the past. Major oral and dental care brands produced by prominent market companies such as Frezza, The Procter & Gamble Company, Pt. Ultra Prima Abadi, Unilever Plc, Pt. Lion Wings, and Dabur India Ltd., amongst others, are included below. In the indonesian market, the most significant company is unilever plc. All of these businesses are up against severe competition in the market, and as a result, they are diligently trying to develop oral hygiene products that are not only adaptable but also affordable in order to achieve the highest possible level of sales there. conclusion Over the course of the last two decades, the market for oral hygiene products in Indonesia has seen a significant degree of development, resulting in a tremendous flood of new brands and new items into the market. Over the last several years, there has been a discernible increase trend in the amount of money spent by consumers on oral hygiene products. In 2015, the toothpaste category had the biggest volume share, but analysts anticipate that the mouthwash market will have the greatest rate of expansion between 2015 and 2020. Consumers in Indonesia are being driven to seek out oral hygiene solutions that provide increased levels of protection due to their increasingly hectic lives. In the future, there will be a greater need for oral hygiene solutions that cater to particular health requirements. During the period between 2015 and 2020, the market for oral hygiene products in Indonesia is projected to have a compound annual growth rate of 3.7% in terms of value. In addition, throughout the period of 2015-2020, there will be increase not just in volume but also in value. Click on the following link to get further information on the publication: https://www.kenresearch.com/consumer-products-and-retail/cosmetics-and-personal-care/consumer-market-insights-oral-hygiene-indonesia/31990-95.html reports that are connected oral hygiene in Brazil, from the perspective of consumers and the market oral hygiene in Canada consumer and market insights ken research ankur gupta, head of marketing & communications query@kenresearch.com +91-124-4230204 consumer and market insights ken research ankur gupta, head of marketing & communications
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