IT IS ANTICIPATED THAT THE INDONESIAN E-COMMERCE MARKET WOULD REACH USD 16.4 BILLION.

• It is anticipated that the online retail and online travel industries would drive the expansion of e-commerce in Indonesia in the years to come. • It is anticipated that the market leaders, Amazon (online retail), Wego (online travel), Facebook (online advertising), and Lyto (online entertainment-gaming publisher), will continue to concentrate their efforts on emerging markets and local brands (lazada, zalora, tokopedia, tiket, pt megaxus) in order to compete with other players in the industry. ken research has released its most recent publication, which is titled “indonesia e-commerce industry forecast to 2019.” This paper offers a complete study of the online retail, online travel, online advertising, and online entertainment sectors in indonesia. The research delves into a variety of topics, including the market size of the Indonesian online commerce market, market segmentation according to the method of distribution and purpose of business, trends and developments, and government restrictions. The research is helpful for merchants who conduct business online, those who work in department stores, those who own retail chains, and new competitors who are entering the market. The advent of mobile apps has contributed to a rise in the demand for items that can be purchased online, which has resulted in a considerable expansion of the e-commerce business in Indonesia during the last few years. The increase in growth may be traced back, in large part, to the expansion of the e-commerce business in the areas of retail and travel. Domestic reasons such as expanding urban population, increasing product portfolio, amazing expansion of mobile phones, and large scale governmental expenditures have mostly been responsible for driving development in the retail and travel segments of the economy, respectively. From 2009 to 2014, the sales of the Indonesian e-commerce market increased at a compound annual growth rate of 25.5 percent. The research study predicts that the indonesia e-commerce industry will expand at a significant cagr pace, thereby hitting US$16.4 billion by the year 2019. This is expected to occur as a result of the rising internet penetration and the growing availability of secure online payment gateways. According to the research associate at ken research, “rising disposable income, rise in urban population, and an increase in the product portfolio of online retailers will result in increased spending on e-commerce market in the indonesia.” On the other hand, inefficient transportation channel and fraudulent image of online shopping are few of the major challenges that will affect the growth of this industry in the future. major themes discussed in the report are as follows: electronic business indonesia -the size of the market based on revenue -market segmentation based on distribution models -segmentation of the industry based on the aim of the business -online retail -segmentation of the market based on the kinds of items, the types of models utilized, the types of devices, and the modes of payment a breakdown of internet travel customers based on the kind of vehicle taken, the tickets purchased, and the kind of electronic gadget used to make reservations a segmentation of internet advertising based on the kinds of commercials, the verticals, and the performance models -entertainment available online – division according to the many sorts of sources -profiling of consumers -schemas d’entreprise -evolving patterns and tendencies -swot -a competitive landscape analysis, including a breakdown of key competitors’ market shares -factors driving growth, prerequisites -future forecast -recommendations from analysts macroeconomic variables and indicators items that are discussed in the report. online travel, travel agents, domestic, international tickets, flights, bus, rail, road, search, display, video, mobile advertising, online gaming, videos, movies, newspaper, social networking, online entertainment, gaming companies. online retail, clothing/apparel and footwear, beauty/cosmetics products, electronic products, and furniture, utensils, bags. online travel, travel agents. domestic tickets. international tickets. included in the report’s coverage. shopping done via the internet (amazon, motiharimall.com, blanja, lazada, blibli, zalora, plasamsn and others) travel via the internet (wego, tiket, traveloka, valadoo and others) marketing done via the internet (facebook, google, blogspot, youtube, others) online amusements and games (pt. lyto datarindo fortuna, pt. kreon, pt. megaxus infotech) related news accounts: an increasing preference for cash on delivery as a payment method, according to the China E-Commerce Market Research Report Outlook to 2016 malaysia The forecast for the e-commerce business through 2019 is expected to be driven by the increasing use of mobile access devices and the internet. Opportunities that are far reaching in b2b marketplaces are highlighted in the indian e-commerce sector forecast for 2017. ankur gupta, head of marketing and communications at ken research can be reached at ankur@kenresearch.com or +91-9015378249. the study can be found at the following URL: https://www.kenresearch.com/technology-and-telecom/it-and-ites/indonesia-ecommerce-market-research-report/2114-105.html.

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