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Thailand’s contributions to globalization in the areas of communication, culture, and etiquette Globalization is now an established fact in today’s society. As a result of globalization, a significant number of businesses today have operations in more than one nation. This crossing of geographical boundaries by the firms generates a multicultural company in which people from more than one nation are working together. “I think that globalization has the potential to deliver huge advantages to citizens in both the developing and the developed countries,” remarked Stiglitz (2006). The economy has been a driving force for globalization, particularly via the reduction of costs associated with communication and transportation (stinglitz, 2006, p. 4). Thailand is listed as one of the founding members of the asean economic community (aec), which was established in 2015 as part of a regional economic unification strategy in Asean. The ASEAN Economic Community presents prospects in the shape of a massive market with a total value of over 622 million people and $2.6 trillion in US currency. Collectively, the economies that make up the aec were the third biggest in all of Asia and the seventh largest in the world in 2014. In addition, members of the AEC have come to an agreement about the free movement of professional-level labor in seven different sectors. These categories include engineering, architecture, surveying, nursing, medical, dental, and accounting services. According to silpa-archa (2015), “In addition, as the globe becomes more socially and economically interconnected, an increasing number of people are opting to migrate in order to pursue possibilities that are not available in their homeland. When factors such as population aging and migration are considered, it is clear that labor markets throughout the world are now undergoing a period of significant change (silpa-archa, 2015, para. 8). Why is it so vital to communicate with one another? In a global economy that is increasingly interconnected, having a workforce that is varied from both a cultural and national point of view may assist businesses in establishing roots and growing their firm in international markets. The capacity to connect successfully with global business markets, to create strong relationships with partners and suppliers in nondomestic markets, and to comprehend the cultural implications of conducting business in diverse areas of the globe are some of the primary advantages. Communication is a key component in the success of any business or endeavor, as well as in everyday life. Communication makes it possible for workers and executives at all levels to comprehend one another’s roles and obligations. Furthermore, successful operation of the organization is directly correlated to clear communication. What exactly is the culture? “Culture” is described as “the collection of core values, beliefs, understandings, and conventions that are held by members of an organization and taught to new members as proper,” according to draft (2008). (draft, 2008, p. 428). Culture may also be described as the information that individuals have learned throughout time and utilize to make sense of their experiences and to form their patterns of social behavior. It is essential to acknowledge that culture may be acquired, since this provides individuals with an advantage in their attempts to connect and communicate with other members of society. It is believed that figures from Thai culture are used to signify “the country of smiles.” The majority of Thai people are warm and welcoming because they are profoundly impacted by the Buddhist predilection for compassion and hospitality in addition to the conventional social structures that exist within the home, the business, and society. The customary term for a welcome in Thai is “wai.” “bringing the palms of the hands together. When doing business with Thais, it is customary to engage in some light conversation before to diving into official business matters. This is the proper way to conduct meetings with Thais. Building trust and laying a solid foundation for future collaboration are two goals that may be accomplished with this method. An interview with Mr. Rosep Thawichit, the Office of Thailand Trade Advisor, revealed the following information: “Before developing a relationship with you on a professional level, Thai businesspeople want to make sure that you are personally compatible with them. This is a requirement for doing business with Thai people. The style in which you communicate with them and the amount of fun you have together in both professional and personal settings will be important factors in deciding whether or not they will do business with you “- rosep – rosep thawich Is learning a foreign language required? Exploring a new culture is one of my most favorite things to do in the world. Learning a language other than one’s native tongue is essential to fully appreciating the benefits of this enlightening experience. It is possible to get an understanding of the culture of a certain region even if you are unable to speak the language. you get to see the play and grasp the narrative, among other benefits, but you don’t get the experience of really being in the crowd. You may acquire a lot of knowledge about a culture, but you can’t really experience it until you immerse yourself in it, and the first step in doing so is to learn the language. Learning a foreign language is essential in today’s rapidly evolving world. It is always a good idea to learn a few phrases in the language of the nation you are visiting, whether you are going there for business or pleasure. This will not only help you create a better impression, but it will also make your trip go more smoothly. Additionally, being fluent in a foreign language might open doors to better job chances. It is critical for companies to establish and maintain a solid foothold in the global economy in order to be successful. It would be much easier for them to achieve this goal if they are able to comprehend both the mentality and the language of their customers who are from other countries. The majority of employers prioritize individuals who are fluent in many languages. If you already have a job, understanding a foreign language might increase your chances of being promoted or receiving particular attention. As an employer, this will help you inspire better performance from your workers, enhance the quality of services provided to customers, and boost income for your business. If you would want to start learning Thai or obtain some further understanding of the language, the link that is provided below will take you to a page where you can locate an amazing native Thai speaker instructor, and you will only have to pay $5 for a basic 20-minute class start. Wow, take a look at that! https://www.fiverr.com/s2/77d38287 ce Overall, increasing your awareness of the ways in which different cultures vary from your own and examining the ways in which they are similar will help you communicate with people more successfully. It is to everyone’s advantage to be genuine while demonstrating an awareness of the norms, practices, and demeanor of the opposing side. Learning a foreign language can help you succeed in the long run, regardless of whether you do it for a particular purpose or just because you find it interesting. If you know more than one language, you will be able to explain yourself more clearly. references: asean economic community was established in 2015 by the Association of Southeast Asian Nations. the information was collected on October 17th, 2016 from the website http://asean.org/asean-economic-community/ daft, r. (2011). the experience of being a leader. southwestern region of the United States of America hodge, s. (2000). worldly savvy (1st ed). wiley, located in new york; silpa-archa, n. (2015). The Thai labor market is confronted with two issues. information obtained on October 8, 2016 from http://www.nationmultimedia.com/business/thai-labour-market-faces-dual-challenges-30255064.html. Interview conducted by telephone on September 1, 2016, with Rosep Thawichit on the topic of “Business Manner.”