THIS WEEK’S WEEKLY EZINE IS DATED MAY 21ST, 2014.

Special edition of the Design Impact brand This definitive and succinct edit was written by our Guest Editor, the eminent Professor Anil Gupta from the Indian Institute of Management (IIM-A), in order to commemorate the Design Impact Special, which lasted for a week and featured a collection of articles on the influence that design has on society “There is a decrease in the likelihood of institutionalized inertia occurring at the individual, institutional, and societal levels whenever a futuristic design is introduced. It is possible to turn off the switch in our minds that generates arguments for keeping the status quo in a short amount of time. There is an obligation on the part of designers to provoke discussion. There is a need for discussion on whether we should build a bubble in order to insulate a park that contains biodiversity or if we should lessen the pollution itself by using new heuristics, new provocations, and new rituals. The end of the pipe solutions, whether they are for hanger or bubble, have the potential to produce a mental poise that enables us to continue with business as normal, and the designers will take care of the rest by itself. We ask that you refrain from taking care of the rest. Do not offer society the notion that we may have a future that is sustainable without first rearranging our priorities and the ways in which we conduct ourselves “.. Read… attain enlightenment and empowerment! Warmly, In order to see the photographs, please visit the website newsletter.indiaartndesign.com. Prof. Anil Gupta is the guest editor for the Design Impact Special.

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